Welcome to Pacific Lures, maker of the next generation of jigs.  Each jig is hand crafted with images of the actual bait fish and squid that fish forage on, in vibrant high-resolution colors, on a VERY tough finish.  Finished with TIG welded stainless steel rings and VMC hooks, our jigs are ready for anything you can throw them to.

Made right here in America!

Gone are the days of a simple painted jig.  We have put high-resolution images of the most productive bait fish and squids on jigs with an extremely tough finish.  One look at these jigs and you'll know why we, and every fisherman whose fished them, are so excited.  Put quite simply, we think they are the finest lures of their kind anywhere in the world.

Please come back often as we will continue to add more jig designs.

Get yours today and give it a fling!